Hey, I'm Joseph

I'm a product designer with a sneakerhead's eye for detail.

My experience in sneaker culture shapes how I approach design. I study details, understand communities, and create digital experiences that feel thoughtful and intuitive.

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Selected Work

Designing the subscription and upgrade experience for an AI design tool.

SaaS • Product Design • AI

Valence • Product Designer • 2026

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I enjoyed the concept behind a basketball draft game, but glaring UX flaws made it hard to actually enjoy, so I designed and built a version that fixed them.

Sports • Web Game • Solo Build

iknowball • Solo, End-to-End • 2026

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iknowball draft board showing the New York Knicks 2010s roster with Carmelo Anthony iknowball results screen showing a 53-29 season and tiered player cards

Designing a website and lead-tracking system from scratch for a San Diego pool service company with no prior digital presence.

Freelance • Web Design • Brand Identity

Aqua Integrity Pool Services • Solo Designer • 2026

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Aqua Integrity Pool Services